Wednesday, April 11, 2012

Google Currents goes international

In December we launched Google Currents, an app for Android and iOS devices that lets you explore online magazines and other content with the swipe of a finger. We’re thrilled by how many readers and publishers are using the app in the U.S.—nearly 400 publisher editions and over 14,000 self-produced editions are now available.



After the U.S. launch, the top features readers requested were to make the app available internationally and to allow content to sync quickly. We’ve heard you, and today we’re making Google Currents 1.1 available around the world. Hundreds of U.S. editions are now readable in your preferred language with a new publisher-selected translation feature, and local publishers can begin adding their content to the catalog through Google Currents Producer. Plus, a new dynamic sync feature improves your reading experience with fresh content wherever you are.



Whatever you’re interested in—whether it’s science (Popular Science, Scientific American, Space.com), sports (Bleacher Report, CBS Sports, Surfer), business (Harvard Business Review, Inc.), celebrities (Celebuzz, HollywoodLife, Now magazine, TMZ), health & wellness (Men’s Health, Yoga Journal), design (Colossal, Dwell) or news (The Atlantic, PRI, Slate)—it’s easy to find a great edition to read in Google Currents.



Read in more places

With this update, we’ve made Google Currents available globally, wherever apps are available on Google Play and the Apple App Store. International publishers, using Google Currents Producer, can now begin adding local content for an international audience, choosing where to make it available globally and whether to enable auto-translation. For example The Guardian in the UK, LaStampa in Italy, Financial Times Deutschland in Germany, ABC News in Australia, Neue Zürcher Zeitung in Switzerland and Hindustan Times in India have already started publishing editions with local content. Readers can also add their favorite local blogs which are instantly converted into Currents editions.







Read in your favorite language

To help you enjoy content in your preferred language, we’ve integrated Google Translate into Google Currents. Just press the globe icon while reading an edition, and you can automatically translate that edition to one of 38 supported languages. So it’s easier than ever to keep up with Italian and German sports (Corriere dello Sport, kicker.de), or read Scientific American, in your preferred language.








Read fresh content, automatically

With our new dynamic sync feature, you’ll always have fresh content to read. As you open each edition, new content is dynamically delivered, using a minimum of your phone or tablet's battery, bandwidth and storage. Those of you who travel on planes and trains can choose which editions you would like fully packaged for offline reading, including images.



Learn more about what’s new in Currents here.



Google Currents is now available for download on Google Play and in the Apple App Store, wherever apps are available. Whether you’re a reader or a publisher, we hope that Google Currents helps you easily experience the best content on the web, now in even more languages.



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